AI adoption is exploding in creative work but not in security

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Surprisingly, a new study shows that artificial intelligence is being picked up quickly by creative workers… while security professionals remain largely uninterested. Data from TEMPLATE.NET, based on Google search volumes, reveals that design, audio, and writing tools dominate interest, leaving fields like security and compliance far behind.

Visual and design tools top the list with more than 1.05 million searches each month. People are looking for “AI image generator,” “AI logo maker,” “AI video editor,” and “AI photo editor” in huge numbers. That suggests artists, designers, and marketers are leaning on AI to handle tasks that used to require hours of manual work. Instead of starting with a blank canvas, many are letting AI produce a first draft and then stepping in to refine.

Audio and voice tools come next, with over 92,000 searches every month. Queries such as “AI voice generator,” “AI podcast editor,” and “AI music composer” show that podcasters, broadcasters, and musicians are testing AI in their workflows. Whether it is generating a quick narration, fixing audio quality, or creating background tracks, AI is helping to streamline production.

Content and writing tools rank third at just over 20,000 monthly searches. Popular terms include “AI email writer,” “AI blog writer,” and “AI paraphrasing tool.” Writers, marketers, and journalists are increasingly comfortable letting AI provide a first draft before they edit it into something more polished. Even if the results are rough, starting with something is better than staring at an empty page.

Beyond those creative categories, interest drops off. Data and analytics tools see about 11,460 searches, reflecting curiosity about “AI data analysis” and “AI financial analysis.” Productivity and work tools, like “AI meeting summary” and “AI task manager,” register about 10,200 searches. Business and operations tools, including “AI chatbot builder” and “AI customer support,” also sit around 10,200. These categories suggest some experimentation, but nothing like the enthusiasm found in creative fields.

At the bottom of the list are security and compliance tools with just 70 monthly searches. Terms like “AI threat detection system” and “AI compliance checker” appear occasionally, but the volume is tiny compared to other categories. Security experts are clearly hesitant to trust AI with sensitive systems, and given the constant rise in cyberattacks, that caution seems justified.

A TEMPLATE.NET spokesperson explained the findings, saying, “Creative professions, particularly in visual design, audio production, and content writing, are the fastest to integrate AI into their workflows. From image generation and video editing to content drafting and meeting automation, AI is becoming a silent co-worker across multiple professions.”

The idea of AI as a “silent co-worker” is accurate. It does not ask for raises or time off, but it is increasingly present in offices and studios. It handles routine tasks in the background while people focus on higher-level work.

Here is where I add my perspective, folks. I do not think the biggest impact of AI will be job losses. What I hope, at least, is that widespread adoption helps us rethink how long people should work each week. If software can take on repetitive tasks, there is no reason to cling to the old 40-hour standard. Ideally, AI would free up time for family, rest, and personal projects. That would be far more meaningful than just boosting company profits.

For now, the trend is clear. Creative workers are racing ahead with AI tools while security professionals remain cautious. Whether the gap closes depends on how much trust people are willing to place in algorithms. What is certain is that AI is already embedded in daily work. The challenge now is deciding whether it will make life better for workers or simply allow employers to demand more.

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Brian Fagioli

Technology journalist and founder of NERDS.xyz

Brian Fagioli is a technology journalist and founder of NERDS.xyz. A former BetaNews writer, he has spent over a decade covering Linux, hardware, software, cybersecurity, and AI with a no nonsense approach for real nerds.

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