
Google has officially unveiled its Pixel 10 family. The lineup includes the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and the Pixel 10 Pro Fold.
This generation brings a new Tensor G5 chip, brighter displays, more powerful cameras, and AI woven into nearly every corner of the experience. On paper, these are the most capable Pixels ever. But the truth remains that no matter how good Pixel gets, it still lives in the shadow of Apple’s iPhone. Sorry Google.
The standard Pixel 10 has a 6.3-inch OLED screen that runs at 60 to 120 Hz. It can reach up to 3,000 nits of brightness. Inside is Tensor G5 paired with 12 GB of RAM. Storage options are 128 GB and 256 GB.
Cameras include a 48-MP wide lens, a 13-MP ultrawide, and a 10.8-MP telephoto with 5x zoom. Up front is a 10.5-MP selfie camera. The battery measures 4,970 mAh. It ships in Indigo, Frost, Lemongrass, and Obsidian starting at $799.

Pixel 10 Pro raises the stakes. It keeps the 6.3-inch size but upgrades to an LTPO OLED panel with 1 to 120 Hz refresh and up to 3,300 nits brightness. Tensor G5 runs with 16 GB of RAM. Storage goes as high as 1TB.
The rear setup has a 50-MP wide, 48-MP ultrawide, and 48-MP telephoto lens with 5x zoom. A 42-MP front camera makes the Pro stand out. Extra perks include Pro Res Zoom, Camera Coach, 8K video recording, and Video Boost. Buyers also get a year of Google AI Pro. It starts at $999 in Moonstone, Jade, Porcelain, and Obsidian.
Pixel 10 Pro XL bumps the screen to 6.8 inches. It uses the same LTPO OLED panel and tops out at 3,300 nits. Specs mirror the Pro with 16 GB of RAM, up to 1 TB storage, and the same triple-lens camera system.
The difference is in battery and charging. The XL has a 5,200 mAh battery and supports 25W Qi2.2 wireless charging. Pricing begins at $1,199.

The Pixel 10 Pro Fold is Google’s most ambitious device of the bunch. Its outer screen measures 6.4 inches, while the inner display stretches to 8 inches. Both reach up to 3,300 nits brightness with smooth LTPO refresh rates.
It ships with Tensor G5, 16 GB of RAM, and up to 1 TB of storage. Cameras include a 48-MP wide, 10.5-MP ultrawide, and 10.8-MP telephoto lens. For selfies, there are two cameras: a 10-MP on the outer display and a 10-MP on the inside.
Battery capacity is 5,015 mAh. Like the Pro models, it supports Wi-Fi 7, Ultra-Wideband, and Pixelsnap Qi2 wireless charging. At $1,799, it is the most expensive Pixel so far.
All four devices promise seven years of updates. Each is IP68 rated for water resistance and comes with Google’s new Pixelsnap Qi2 charging. Pro models add Ultra-Wideband, Wi-Fi 7, and exclusive AI-driven camera features.
The hardware is strong, the features are ambitious, and the designs are sleek. But that lingering reality remains. Pixel may keep getting smarter and brighter, yet it is still not an iPhone. Google continues to chase perfection, while Apple continues to dominate.