
Apple will officially open its new Manufacturing Academy in Detroit on August 19. This program is being offered at no cost to participating companies and is aimed squarely at helping U.S. businesses make the jump into advanced manufacturing using artificial intelligence and modern digital tools.
The academy is part of Apple’s ongoing plan to spend more than $500 billion in the United States over the next four years. It’s based in Detroit and run in partnership with Michigan State University. Businesses that attend will have access to hands-on workshops led by Apple experts, with an emphasis on automation, machine learning, and data-driven manufacturing.
The programming is geared toward small and mid-sized companies. Attendees will learn how to implement deep learning systems in their factories, improve product quality through smarter data practices, and make their operations more efficient using modern digital workflows.
In addition to in-person instruction, Apple engineers are already working one-on-one with U.S. companies to help improve their supply chains. These consulting sessions are available remotely or on-site. Later in the year, the academy plans to roll out virtual training options for workers looking to build their skills in areas like project management and manufacturing process improvement.
Registration is now open for companies that want to join. Interested businesses can visit manufacturingacademy.msu.edu to sign up.
Apple has been investing in American manufacturing for years, but this effort is more direct. It’s not just about sourcing parts or building iPhones in Texas… it’s about teaching other companies how to work smarter. Whether this is mostly optics or something with lasting impact, the free training and expert access are hard to ignore.